Climb New Heights With 231%Organic Increased
Wendy Russell
- Inbound Search Engine Traffic Grows
- AdWords Click -Through Rate Boosted
- Lessening The Bounce Rate
- No More Slow Pages
Game Changing Results
overview of
wendy russell
Wendy Russell started her Independent Buyer’s Agency in 2015 off the back of a desire to offers a one-on-one, personal service for savvy Buyers seeking luxury homes in Brisbane.
- Company: Wendy Russell Buyers Agent
- Industry: Real Estate
- Location: Brisbane
- The Service: Helping Buyers Get Their Dream Property
- Main Goal: Expand Brand Authority and Reach
- Website: wendyrussell.com.au
GOALS
Wendy was positioned towards the bottom of the first page or the second page for her main keyword variations.
Wendy’s website had poor pagespeed on mobiles and thus a high mobile bounce rate.
The Opportunities
The goals were to ensure her website was ranking in the top three positions on the first page for her main “Buyers Agent Brisbane” keywords.
With a new User Experience update rolling out in 2021, it was vital that the website passed the web vitals assessment and thus complied with Google’s pagespeed standards.
The Challenges
Wendy’s website was built on Squarespace. Whilst easy to use, the website theme provided our web-developers limitations with optimising it’s pagespeed. The Squarespace theme also had it’s disadvantages with optimising technical aspects of the SEO. In order to ensure we could optimise the pagespeed to comply and to carry out a multitude of technical SEO tasks, we decided to migrate the website onto WordPress.
DELIVERABLES
Backlink Acquisition
Technical Onsite SEO Audit
Onsite SEO Implementation
Squarespace to WordPress Migration
Pagespeed Optimisation
THE RESULTS
231%
Organic Traffic Increase
78%
Adwords CTR
42%
Bounce Rate Reduction
72%
Page Speed Score Improvement
The Client's Words
The team at Entelech are fantastic to work with. I would highly recommend them to anyone.
