Falzon Legal is a law firm operating out of Parramatta. Although they’re happy to take on general law enquiries and clients they expressed an interest in generating extra family law and wills and estate clientele. To date, they had not invested in online marketing and had a website not ranking in the first 10 pages for any related keywords.
As Falzon Legal had not previously invested into online marketing, they were not receiving any website enquiries. Whilst Falzon Legal have built a reasonably size Law Firm based on reputation and word of mouth, Paul wanted to take his firm to new heights and generate a new revenue stream. Some local Parramatta Lawyers had already taken the opportunity to generate business from their websites and it was displeasing that competition were already infront of the 8-ball with their online marketing and SEO.
The plan initially was broken up into two phases.
Foundation Deliverables:- Tasks necessary to be completed straight away in order to ensure the SEO campaign got off to a great start. Some of these tasks included Onsite SEO development and implementation as well as ensuring the websites pagespeed complied with the new Google Update of May-August 2021.
On-going Deliverables:- Namely a strong backlink Acquisition campaign to further increase organic rankings across a broad scope of industry relevant keyword variations.
Working with Paul has been a pleasure. From day one he was ultra-professional and committed to his marketing, making it easy for our team to collaborate with him on achieving his marketing goals.
Typically such results will take 6-12 months to achieve, though numerous factors will always influence the timeline of results such as your industry, level of competition, your marketing history, budget investment etc.
Again it does depend on various factors, however our clients generally invest $2,000 – $10,000 per month in their marketing. However a campaign to suit any budget level can be strategised.